O’Bannon Trial Could Be Most Important Sports Case Ever
By Ken Reed
The long-awaited Ed O’Bannon class-action antitrust lawsuit against the NCAA finally got underway this week. O’Bannon and his fellow plaintiffs are after an injunction that would prohibit the NCAA from limiting the compensation Division I football (bowl subdivision) and men’s basketball players can receive in exchange for their college sports participation.
This isn’t a strict “pay-for-play” case in that O’Bannon isn’t demanding that college football and basketball players be salaried in a traditional sense, and thus, receive pay checks from universities. What’s at issue is the plaintiffs’ claim that without the NCAA’s rules limiting player compensation to basically tuition and room and board, football and basketball players could garner income from the use of their names, images and likenesses in live television broadcasts, rebroadcasts of games, video games and other forms of player marketing.
If O’Bannon wins this case, players would be able to earn money selling their autographs, photographs of themselves, etc. In essence, college athletes could operate more like Olympic athletes. Also, college athletes would likely be free to negotiate licensing agreements involving the use of their names, images and likenesses.
How all this would actually play out if O’Bannon wins is not completely clear.
One thing is clear, however: If Team O’Bannon wins the NCAA will definitely appeal. The NCAA is not about to let the greatest one-sided economic model in sports go without fighting to the bitter end.
— Ken Reed, Sports Policy Director, League of Fans
Sports Forum Podcast
Episode #30 – League of Fans’ Sports Forum podcast: The State of College Athletics with Dr. David Ridpath: Problems and Potential Solutions – Ridpath is a sports administration professor at Ohio University and a long-time member of The Drake Group, a college sports reform think tank.
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Episode #29 – League of Fans’ Sports Forum podcast: The Honorable Tom McMillen Visits League of Fans’ Sports Forum – McMillen is a former All-American basketball player, Olympian, Rhodes Scholar and U.S. Congressman. We discuss the state of college athletics today.
Episode #28 – League of Fans’ Sports Forum podcast: A Chat With Mano Watsa, a Leading Basketball and Life Educator – Watsa is President of PGC Basketball, the largest education basketball camp in the world. We discuss problems in youth sports today.
Episode #27 – League of Fans’ Sports Forum podcast: Kids’ Sports: How We Can Take Back the Game and Restore Quality Family Time In the Process – Linda Flanagan is author of “Take Back the Game: How Money and Mania Are Ruining Kids’ Sports and Why It Matters.” We discuss how commercialized and professionalized youth sports are hurting kids and their families.
Episode #26 – League of Fans’ Sports Forum podcast: How Can We Fix Youth Sports? – John O’Sullivan is Founder and CEO of Changing the Game Project and author of “Changing the Game: The Parents Guide to Raising Happy, High Performing Athletes and Giving Youth Sports Back to Our Kids.”
Episode #25 – League of Fans’ Sports Forum podcast: Physical Education Should Be a Critical Component of K-12 School Design – Michael Horn is co-founder of the Clayton Christensen Institute for Disruptive Innovation.
Media
"How We Can Save Sports" author Ken Reed appears on Fox & Friends to explain how there's "too much adult in youth sports."
Ken Reed appears on Mornings with Gail from KFKA Radio in Colorado to discuss bad parenting in youth athletics.
“Should College Athletes Be Paid?” Ken Reed on The Morning Show from Wisconsin Public Radio
Ken Reed appears on KGNU Community Radio in Colorado (at 02:30) to discuss equality in sports and Title IX.
Ken Reed appears on the Ralph Nader Radio Hour (at 38:35) to discuss his book The Sports Reformers: Working to Make the World of Sports a Better Place, and to talk about some current sports issues.
- Reed Appears on Ralph Nader Radio Hour League of Fans’ sports policy director, Ken Reed, Ralph Nader and the New York Times’ Tyler Kepner discussed a variety of sports issues on Nader’s radio show as well as Reed’s updated book, How We Can Save Sports: A Game Plan. Reed's book was released in paperback in February, and has a new introduction and several updated sections.
League of Fans is a sports reform project founded by Ralph Nader to fight for the higher principles of justice, fair play, equal opportunity and civil rights in sports; and to encourage safety and civic responsibility in sports industry and culture.
Vanderbilt Sport & Society - On The Ball with Andrew Maraniss with guest Ken Reed, Sports Policy Director for League of Fans and author of How We Can Save Sports: A Game Plan
Sports & Torts – Ken Reed, Sports Policy Director, League of Fans – at the American Museum of Tort Law
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